Our Services
Online Strategy
Do you have a Winning Online Strategy? Are you building your brand, generating leads and direct sales, or simply communicating with your customer effectively?
We help you build a concrete strategy that seamlessly connects your off-line and online activities. With our tailored approach, you can start with a tactical initiative and progress to a full blown strategic plan.
Our Online Audit provides a short sharp assessment of your current online strategy and practices. It covers all key areas including Branding, Marketing Effectiveness, Channels, Search Engine Marketing, Technology, and Security. Our Audit report provides you with an independent assessment and a clear outline of opportunities.
Good market research provides you with basis to make the right online investments, that will generate real business results. Our rigorous research approach can assist you to: identify the latest trends and opportunities, benchmark your competitive position,or simply get feedback from your customers.
A clear strategy is the key to success online, ensuring that you present consistent messages across all channels. We help you to create a well defined plan with realistic targets and integrated performance measurement. We incorporate both tactical and longer term objectives, aligned to your wider strategy and budget.
Social Media is one of the fastest growing areas of Online activity. It provides a multitude of opportunities and challenges in developing your online presence. Whether you want to increase brand exposure, create buzz about a campaign, or simply learn what people are saying about you. We can help you to plan, implement, and maintain a winning strategy.
Web Design
Designing and building an effective website is a key challenge for every organisation. Design, content, and technology, all need to work in seamless harmony. Our approach has been designed to meet this challenge, providing your visitors with a great user experience.
We build your site adhering to the latest technology and recognised web standards. We provide extensive functionality, coupled with fast loading pages, all delivered within a leading Content Management System(CMS)
All our graphics are designed to order by our in-house team. We ensure that the look and feel of your site enhances the visitor experience whilst supporting your brand identity.
We write clear and consistent copy provided your visitors with relevant information. At the back end, we ensure that this information can be read and indexed by all major Search Engines, so that you can be found.
We build your site from scratch, in line with your specific needs and the latest techniques. You are involved throughout the process, working closely with the team to define, design and deliver a winning user experience.
E-Commerce
We provide you with everything you need to trade profitably online, continuously growing your business. With completely flexible set-up and management, you can be quickly open for business to customers locally, nationally, or around the world. We work with a range of shopping cart platforms, so you can get the solution that fits your specific needs.
Our browser based store design provides you with extensive choice. A completely new store or the integration of your existing designs is equally fast. In store options include one click ordering, single page checkout and product suggestions. The store can be completely aligned to your corporate brand, or have a distinct identity.
You can operate your online store with complete flexibility, offering your customers multiple payment options, across multiple currencies. Easy shipping lets you define rates and handing charges across all locations. Behind the scenes, you have full control and up to date information on store performance.
We provide you with full content management support so you can generate web pages across the store. You can easily generate discounts, issue gift certificates and define special offers across particular product categories. With full store performance reporting you can actively change your marketing strategy to reflect trading levels.
Search Engine Marketing (SEM)
With a focused SEM approach, we help you to enhance your online ranking. Seen in the right context by your target audience, dramatically improves you chances of achieving you online goals. Our approach incorporates both organic (SEO) or paid inclusion (including pay-per-click) to get and maintain a high ranking position in your chosen areas.
With a PPC advertising campaign, you only pay for the results delivered. We develop, implement and monitor targeted PPC campaigns. Our service includes keyword selection and competition analysis, ad content development, as well as the placement and ongoing reporting and optimization. In parallel we optimize your targeted landing pages so you can convert your PPC visitors.
Although technically different from SEM, Social Media Optimisation is also focused on driving traffic to your site. As one of the fastest growing online marketing areas, it provides significant opportunities. Our approach adds social media features to site content such as RSS feeds, news, video, and image functionality, whilst also optimizing target landing pages.
SEO provides a cost effective contribution gaining a quality website ranking. Our SEO campaign service identifies your overall goals and builds a focused plan to improve your position over time. A typical SEO campaign includes: Assessment and definition of online search goals, site registration & authentication, keyword evaluation, and site content optimisation. We also focus on usability, link building and social media optimisation.
Email Marketing
Email marketing is one of the fastest growing areas of online marketing, providing you an affordable and effective ways to reach your customers.Stay connected through effective e-promotions, e-mail newsletters or e-surveys. Our cost effective solution makes it easy, providing all that you need to develop a winning campaign. We design, deliver and track your messages as well as providing on-going contact management & creative services.
We design and deliver targeted campaigns with real impact and relevance. Whether it’s branded mailshots, or complete campaigns, we get high open and click-through rates, that generate real leads. We ensure complete readability with both plain text and HTML messages, guaranteed to reach your customers.
We only work with validated contact lists and “white listed” delivery partners. We guarantee that your mail by-passes the spam filters and arrives safely to the intended recipients. Our Open and Click Through tracking provides you with real time response information, providing your sales team with valuable leads and opportunities.
Our email tool provides you with all the latest features. Full Campaign testing lets you test what works. Standard templates & WYSIWYG editing make email generation fast and effective. With inbuilt auto responders you can accurately follow-up customer requests. The full contact history tracking and google analytics integration, provides all that you need to generate more leads and sales opportunities.
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