Web Analytics on Mobile phones

Web analytics have getting more and more popular and this year will not be the exception. Analytics are not limited any more to just Web Browsers in PCs. Flurry, a mobile analysts company recently invested US$7 Million. It's software can be embedded for free on Smartphones (iPhone, Blackberry, Android) and let's developers track how many times their applications are launched, geo-information about the visitors, time spent on an application, etc.

Before this developers had access to almost now information about what happened with their application after they have been downloads, which was basically the only information they had. With this software they will have access to a lot more information and it will be definitely interesting to see how users interact with this mobile applications and all the improvements and changes that can be made to improve the user experience.